Redbeard Grooming Co. was founded in 2014 by brothers Ren and Trevor Gonzalez. They came up with the idea during a family dinner while discussing how out-of-control, dry, and itchy their beards and faces were. Leaning on a formal chemistry background, they developed dozens of formulations, in search of the perfect balance of carrier oils to deliver an exceptional men's grooming experience. After months of testing they found it. A flawless formula that is elegantly balanced to hydrate your hair to its roots and stop dry-beard itch, while giving you an incredible softness with just enough shine and control to attract those compliments that just make the day better.